Ongoing Marketing Support

YOU RUN THE BUSINESS. WE KEEP THE MARKETING MOVING.

ATLATL Media provides ongoing marketing support to keep your website current, strengthen your search visibility, and manage the digital marketing responsibilities that need consistent attention.

The PRoblem

Marketing falls through the cracks

Your website needs updating. Your Google Business Profile could use some attention. You know you should be publishing content, improving your search visibility, and staying in touch with customers.

But there’s a business to run. And when the day-to-day demands of running that business take priority, marketing gets pushed to the back burner.

The problem isn’t always a lack of marketing. It’s a lack of consistent attention.

That’s where having the right partner makes a difference.

What’s included

THE MARKETING THAT KEEPS YOUR BUSINESS MOVING.

Websites need attention. Search visibility takes ongoing work. Business information changes, new opportunities emerge, and customers need reasons to keep choosing you.

Our ongoing marketing support brings those responsibilities together under one roof.

Website Management

Updates, improvements, and ongoing maintenance.

Search Visibility

SEO, content optimization, and discoverability.

Google Business Proile

Local visibility, reviews, and profile management.

Content + Communications

Email, blogs, social media, and ongoing messaging.

Let’s talk about your needs 
01 / WEBSITE MANAGEMENT

YOUR WEBSITE SHOULD NEVER STOP WORKING FOR YOU.

A website isn’t finished the day it launches. It needs to evolve alongside your business.

We handle ongoing website updates, improvements, and content management to keep your site accurate, useful, and working toward your business goals.

Whether we built your website or inherited it, the goal is the same: keep it working for your business.

Areas of support may include:

  • Website updates, maintenance, and improvements

  • New service pages, landing pages, and content

  • On-page SEO and internal linking improvements

  • User experience and conversion improvements

  • Performance monitoring and technical upkeep

  • Content changes as your services and business evolve

02 / SEARCH VISIBILITY

GET FOUND. STAY RELEVANT. KEEP IMPROVING.

Showing up in search isn’t a one-time accomplishment. Search engines evolve, competitors make changes, and the way customers discover businesses continues to shift.

We use search data, ongoing optimization, and content improvements to strengthen your online visibility and identify opportunities to reach more potential customers.

We focus on more than rankings alone. The goal is to help the right people find your business and take the next step.

Areas of support may include:

  • Google Analytics 4 and Search Console monitoring

  • Keyword research and search opportunity analysis

  • On-page SEO, metadata, and content optimization

  • Technical SEO reviews and improvements

  • Search performance reporting

  • Local SEO and geographic search visibility

  • Content planning and optimization for traditional and AI-powered search

03 / GOOGLE BUSINESS PROFILE

YOUR NEXT CUSTOMER may not VISIT YOUR WEBSITE FIRST.

For many service businesses, the first interaction a potential customer has with your company happens directly on Google.

They search for a service, compare nearby businesses, read reviews, look at photos, and decide who to contact—all before visiting a website.

Your Google Business Profile plays a major role in that decision.

We help manage and improve your profile so it accurately represents your business, supports local visibility, and gives potential customers confidence in choosing you.

It’s one of the most valuable pieces of a local business’s online presence—and one of the easiest to overlook.

Areas of support may include:

● Profile optimization and information accuracy

● Service categories, descriptions, and service areas

● Regular updates and relevant photo uploads

● Review monitoring and response support

● Local search visibility improvements

● Performance monitoring and ongoing recommendations

04 / CONTENT + COMMUNICATIONS

STAY VISIBLE. STAY CONNECTED. STAY TOP OF MIND.

Your business has things worth talking about. New services, completed projects, helpful information, company updates, and opportunities to reconnect with customers.

We help turn those opportunities into consistent, useful marketing content across the channels that make sense for your business.

Not every business needs to be everywhere. We focus on the channels and content that serve a purpose.

Areas of support may include:

● Blog writing and website content

● Email newsletters and marketing campaigns

● Social media content and scheduling

● Promotional messaging and announcements

● Content planning and repurposing

● Coordination of photography, video, and creative assets

Let’s talk about your marketing needs. 
How It Works

A PLAN. A PARTNER. REAL PROGRESS.

No complicated agency process. No unnecessary meetings. Just a clear plan, consistent execution, and a partner who understands what your business is working toward.

01 / Learn the business

Before recommending anything, we learn how your business operates, who your customers are, what’s already working, and where marketing could make a bigger impact.

02 / define the plan

We identify priorities, establish a defined scope of work, and create a practical plan around your goals, budget, and existing marketing efforts.

04 / MEASURE THE IMPACT

We monitor performance, evaluate what’s working, and identify opportunities to make your website, search, and marketing more effective.

03 / HANDLE THE WORK

We handle the agreed-upon marketing work, coordinate updates, and keep projects moving without requiring you to manage every little detail.

Who We work with

BUSINESSES THAT NEED A RELIABLE MARKETING PARTNER.

Not every business needs a full-time marketing department. But plenty need more than occasional help.

We work with service businesses, contractors, industrial companies, and growing brands that need practical marketing support without the overhead of building an in-house team.

You focus on running the business. We’ll help keep the marketing side moving.

Our ongoing marketing partnerships are a strong fit for businesses that:

● Have an established business but lack consistent marketing support

● Need regular website updates, improvements, and content

● Want to strengthen their visibility in Google and local search

● Have multiple services or locations to keep organized and promoted

● Don’t have the time or internal resources to manage marketing consistently

● Want one dependable partner who understands their business and takes ownership of the agreed work

Common Questions

  • Not necessarily. We can work with an existing website, evaluate its current condition, and recommend improvements based on your business goals. If a rebuild makes more sense, we’ll explain why and scope that separately.

  • Every engagement is tailored to the business. Common services include website management, SEO, Google Business Profile management, content updates, email marketing, and other ongoing marketing responsibilities.

  • In many cases, yes. We work with platforms including Shopify, Squarespace, WordPress, Wix along with common analytics, search, and marketing tools.

    We’ll review your existing setup to determine what we can manage and where improvements may be needed.

  • We start with your business goals and the opportunities that matter most.

    Some responsibilities require consistent monthly attention, while other priorities may change based on performance, seasonal demand, new services, or business needs.

    The goal is to make sure the work has a purpose—not simply check boxes every month.

  • Social media can be part of an ongoing marketing partnership when it makes sense for your business.

    Depending on your goals, support may include content planning, writing, scheduling, and repurposing existing content. The level of involvement is defined in your monthly scope.

  • Yes. Professional photography and video production are part of ATLATL’s broader capabilities.

    We can incorporate existing assets into your ongoing marketing and plan new content production when needed. Larger photo and video shoots are typically scoped separately.

  • We can evaluate paid advertising opportunities and discuss campaign support based on your goals, budget, and the type of advertising involved.

    Advertising budgets and any separately scoped campaign work are not automatically included in monthly marketing support.

  • Pricing depends on the services involved, the amount of ongoing work, and the complexity of your business.

    Rather than forcing every company into the same package, we develop a defined monthly scope around what your business actually needs.

  • The appropriate agreement depends on the work involved. We’ll discuss the proposed term, scope, and expectations before you commit.

    Our goal is to build a productive working relationship that delivers value over time.

Ready to take Marketing off your plate?

Your business deserves more than marketing that only gets attention when there’s time left over.

Let’s talk about where your business stands, what needs attention, and how ongoing marketing support could help you move forward.